don’t let the technical monsters eat the creativity!

Coolest Commercial EVER!!

i had a brilliant sculpture professor in college- Lynn Carlsgaard- there in the middle of the photo, with the apron on.  He had a passion for bronze casting, but that never stopped him from offering instruction, assistance or direction in any creative direction to anyone who had a question.  He has a raucous sense of humor, and made me laugh in a way that made me put my hand over my mouth, because i felt it was probably not OK to laugh, but he was so funny…in an off limits sort of way.   One thing that he said, that i have said over and over to others, that i mutter to myself when i am mulling a project that seems technically overwhelming…those projects i can see in my head, but can’t figure out how its going to hold together in a concrete sense.  He said to never let the technical issues get in the way of the creative process…he probably didn’t say it that way- he probably laughed “heh heh heh” and said, “Patti, figure out the technical later, keep going with what you got right now” (I went by Patti for the first semester in college- thought it was a cool thing…it wasn’t.)

that concept has helped me over and over- that the vision of a project, if its strong for you, if you can see it clearly- it can carry you thru the technical struggles that make that vision seem impossible.  Carry thru the drawing, the gathering of materials, the obsession with a finished idea in your head, and START! You have to play with things, find out things that don’t work, so you can get thru that stage to the “putting together” stage.

an amazing demonstration of that -persevering thru the technical forest- fell into my lap this week! Tom Eastburn, a potter that is in a neighboring town, put this youtube video on his Facebook…LOVED it and i wanted to share it with you!  Its actually an Asian commercial for a cellphone that has a wooden back, but the artist who had this vision…wow!  I think you will love it!  Am interested to hear what you think!

here is the link again! Coolest Commercial EVER!!

enjoy~

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